WE BELIEVE TECHNOLOGY
SHOULD BE A VALUED
ASSET TO OUR CLIENTS
Online advertising technology R&D
ShiftForward is a technology R&D company in the online advertising industry
It provides relevant products and services to the entire display advertising ecosystem, from Publishers to Agencies, including Ad Networks, Supply and Demand-side platforms (SSPs / DSPs) and technology providers such as Ad Servers or Data Management Platforms (DMPs).
Its key product is the AdForecaster, a next-generation online advertising forecasting service that delivers unprecedented capabilities in predicting future inventory availability, required to enable high-yielding business models around targeted guaranteed delivery and yield optimisation.
ShiftForward also provides specialised services to the industry in advertising technology consultancy, research, product/solution design, system’s architecture, software development and advertising technology due-diligences.
The main reason for ShiftForward’s success is the team: a the combination of top-brass software engineering know-how with the extended knowledge of idiosyncrasies of the online media world.